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Creating an effective digital marketing strategy is often a trial and error process. One of the best ways to streamline this process, though, is by making full use of the data that your company has available. In this article, we’ll take a look at three key performance indicators (KPIs) that can play a significant role…
Read MoreThe metrics provided by eXpect3 Digital Media Agency provide an optimal opportunity to discuss your brand goals while breaking down complex topics and barriers. This includes your campaign results and progress. More than ever, marketing businesses are being pressed to maximize effectiveness and optimize Return On Investment (ROI), and for good reason. Companies need to…
Read MoreThe most notable benefit of a Pay-Per-Click campaign is instant results. While organic SEO is a long term strategy, PPC ads will often show up the same day. Another perk of being in the top spot spot of Google is the increased brand awareness. You increase the likelihood of retaining a client when your company…
Read MoreSocial media should emphasize your marketing efforts and calculate the return in terms of customer response. Social media allows companies to gage consumer response in correlation with brands. This allows both short term investments including increasing monthly sales via a social media campaign, as well as, long term corporate investments. While businesses often think of…
Read MoreMore than ever, marketing businesses are being pressed to maximize effectiveness and optimize Return On Investment (ROI), and for good reason. Companies need to know their marketing spend is delivering bottom-line results by identifying, reaching, engaging, converting, and retaining more customers. The reporting from eXpect3 offers actionable insights, and we are continuously learning from the…
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